GM's E-Business Strategy |
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» IT & Systems Case Studies Collection Please note: This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source. |
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Abstract:
Issues:
» E-Business strategy implementation across an organization's value chain. Contents:
Keywords:GM, E-Business Strategy, Internet Services, In-vehicle Communication Products, Covisint, TradeXchange, E-Supply Chain, SupplyPower Portal, GMAC BuyerPower, OnStar Communication System, E-Business in Automobile Industry |
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